A video message is a quick, personal recording you can send to a prospect or candidate instead of another email, so they hear from you directly rather than reading more text.
Who It's For
Anyone sending a personalised video as part of outreach, prospecting, or a candidate spec, rather than sharing a clip from an existing conversation.
Steps
Start a new message. Video Messages > New Video Message.
Pick your input. Record Camera for a quick one-to-many message, Upload for existing content, or Record Screen with camera for something targeted, like referencing a LinkedIn profile or job ad.
Set up your cue card. Add up to three bullet points. Don't write a full script.
Record. Hit record. Drag the cue card to resize it if needed.
Share or edit. Select Copy Link to share straight away, or Edit first for subtitles or a different watermark.
Use the right link for email. Select Copy Link & Thumbnail for email or Word docs, where there's no automatic preview.
Check engagement. Your library shows analytics and notifies you when a message is watched.
Tips
45 to 75 seconds is the sweet spot for outreach. Keep it short: a quick hello, a face to a name.
The first 10 seconds matter most. Don't spend them introducing yourself; your business card does that job. Get straight to why it's valuable to them.
Always include a call to action, so there's an actual point to the video.
If a video's going out alongside an email or message, don't just repeat what you've already said. Let the video be the next step, not a rerun.
Notified that someone's watched it? That's your moment to pick up the phone and give them a nudge.
Want a steer on what to send, how it fits into a sequence, or what's landing well right now? Just ask.

